President & COO
Vinayak has worked with some of the world’s most admired companies. He spent over 12 years early on at Amazon where he was their General Manager, Worldwide Marketing running the business and technology that powered free channels such as Automated targeted emails and Amazon deals, including Amazon Goldbox, Lightning deals, and Social Networking Channels. He was also responsible for the Amazon Holiday Strategy and all cross-site events such as Father's Day, Mother's Day, and Valentine's Day. In addition, he managed all of Amazon's Traffic Systems Group which enabled Amazon to drive both paid and free traffic to the site. He also played a key role in Amazon’s payment business helping it scale across the US and Europe. After Amazon, Vinayak joined Groupon as their SVP & CMO, spending over 6 years there. In addition to his CMO responsibilities, he was the President of Livingsocial after its acquisition where he owned full P&L responsibilities.
Vinayak also sits on the Board of Lifevantage and is Member of the Nominating and Governance Committee and Compensation Committee.